Bookmarca

Cliente: Centromarca

Bookmarca

"Because brands are part of our life" was the motto created by Centromarca to challenge MORE to create an innovative digital platform capable of aggregate the most important moments of the brands in Portugal.

The result was Bookmarca, a pioneer website that brings together extensive information on the campaigns launched by 50 brands in the last 20 years, including TV ads, radio spots and PR actions.

Tools

  • Digital
  • Creativity
  • Design
The website is fully responsive and easy viewing. Through the history of the brand through videos, pictures and sounds, Bookmarca users get to know the most memorable moments of everyday products.

All website content can be shared on social networks, enhancing the virality of Bookmarca. Through the platform, users are invited to share the history of brand communication and contribute content to the page, because those who make the marks are also consumers.