Budget Trips

Cliente: Budget

Big Dreams, Budget Trips

Youzz joined Budget and launched its first European campaign. France, Belgium, the Netherlands, Sweden, Denmark, Germany, Austria, Italy, Switzerland, Portugal and Spain were the participating countries.

Together with Budget, youzz gave 60 influencers, from the 12 different countries, the opportunity to have a bucket list experience on a Budget. Youzz challenged them to present their dream bucket list experiences and helped them to experience them, having the best of times, on a budget. Youzz and Budget provided every single one of them with a car, a full gas tank and a plan to help them on an amazing weekend and a life lasting experience.

Climbing a mountain in the Alps, a trip to Ibiza, seeing a colony of seals, spending a weekend at a spa and strolling in the wine country were just a few of the dreams that came true.

Tools

  • Influencer Marketing
Youzzers shared hundreds of content from the incredible moments they have experienced.

The campaign resulted in an online reach of 15 million (exceeding 5 times the campaign objective) and 222,597 engagement actions from 290 posts.